نوع مقاله : مقاله پژوهشی
نویسنده
عضو هیئت علمی دانشگاه آزاد اسلامی واحد رشت
چکیده
کلیدواژهها
عنوان مقاله [English]
نویسنده [English]
This applied research article shows that advertising and promotional media influence
effective teaching practices on enjoins what is right and what is forbidden. It was
found that Television is the most influential media on the teaching practices. Also
among the channels, channel four has been at the front. Also impact of promotional
appeal on the effectiveness of advertising was proven that Q&A method has
significantly higher effectiveness in comparison with the lecture method. In
comparing two provinces of Gilan and Khorasan Razavi, the latter was found to be
at a higher level of education effective practices. This article reviews new strategies
in advertising and utilization of them in the training of religious teachings is
discussed.
کلیدواژهها [English]